Get your business is in line with the new rules on data protection.
The new General Data Protection Regulation is changing the way businesses collect, store and use data. Failure to comply with the new rules could mean a fine of €20 million or 4% of annual turnover – whichever is greater. So let’s make sure we comply, yeah?
What is GDPR?
By now, the majority of marketers are aware of the upcoming GDPR and the changes it brings. As a digital marketing agency, we wanted to dig down into each of our marketing services and unearth some of the common mistakes we’ve seen amongst a variety of industries and help give advice on how to be compliant come 25th May 2018.
What can we do?
The good news is that following the new regulation will mean increased transparency and a clearer understanding from consumers about what they’re signing up to – which is likely to improve relationships with your customers and make your campaigns more effective.
Our team have been fully trained in GDPR practice, so they can identify any areas in your marketing not currently in line with the rules and advise you on how to ensure your activity is up to the GDPR mark going forward.
Remember – GDPR is about more than just data capture and email marketing, it will affect all of your channels. Read our collection of blogs on the subject to learn more.